Diagnostic Refocus

It is in refocus that we have the opportunity to obtain custom communication data.  We have the opportunity to investigate themes, execution variables (i.e., music, humor, or spokesperson), slogans, product attributes or any areas of interest to you.

Main point message registration

Commercial elements liked or disliked

Commercial elements that are hard to believe/doubtful

Commercial elements that are confusing/hard to understand

Five-point purchase intent scale

Five-point commercial rating scale

Attitude profile